Case Study

KEXP Seattle

A full web platform for Seattle's beloved independent radio station — serving a local community of music lovers and a global audience of listeners who tune in from everywhere. Design, development, and content strategy by Tag.

The Challenge

A platform for a community, not just a station.

KEXP is more than a radio station — it's a cultural institution. The platform needed to serve live audio, rich editorial content, event listings, and donation workflows while feeling like the music community it represents. Heavy content, real-time streaming, and a brand that's deeply personal to its audience.

Live Audio Integration

Real-time streaming infrastructure that handles concurrent listeners at scale. Seamless transitions between live broadcast and on-demand content without buffering or interruption.

Content-Heavy Architecture

Editorial content, playlists, artist profiles, event calendars, and podcast archives — all organized through an information architecture that makes a massive content library feel navigable.

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Community Identity

The design language reflects KEXP's identity: independent, passionate, and rooted in Seattle's music culture. Not a corporate media template — a platform that feels like the community it serves.

Donation & Membership

Integrated donation flows and membership management that support KEXP's listener-funded model. Frictionless giving that respects the relationship between the station and its community.

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Let's Work Together

Have a similar challenge?

We build platforms for organizations that need more than a template — cultural institutions, media companies, and communities that deserve a digital presence as good as their mission.

or email hello@tagcreativestudio.com